AI Insights · Timothy · October 2024
Top 5 Social Apps Performance on Unified Platform in New Zealand, Q3 2024
Explore the performance trends of the leading social apps in New Zealand during Q3 2024, with insights on downloads, revenue, and active users.
The third quarter of 2024 saw some interesting trends in the performance of the top social apps in New Zealand, based on Sensor Tower data. Here’s a closer look at how these apps fared on a unified platform, encompassing both iOS and Android users.
TikTok demonstrated a steady revenue stream, peaking at approximately $98K in the week of August 26. Download numbers fluctuated, peaking mid-quarter with around 13.6K downloads in the week of August 19, while active users slightly decreased from 1.17M in early July to just under 1M by the end of September.
Bigo Live - Live Streaming App maintained a consistent revenue, reaching a high of $12.9K in early September. Weekly downloads remained stable, hovering around 800 to 900, while active users showed a slight decline from 18.4K to 18.2K over the quarter.
Grindr - Gay Dating & Chat experienced a modest increase in revenue, closing the quarter at $12K. Downloads peaked at 809 in the first week of August, with active users fluctuating but ending slightly lower at 4.9K.
Facebook saw a gradual increase in revenue, reaching $8.6K in the second week of September. Downloads varied slightly, peaking at 10.6K in early August, while active user numbers remained robust, ending the quarter at approximately 3.37M.
Chamet - Live Video Chat showed relatively stable revenue, with a peak of $4.1K in early September. Downloads were minimal, staying below 70 weekly, and active users hovered around 300 throughout the quarter.
These trends provide a snapshot of the competitive landscape among social apps in New Zealand, illustrating the varied performance dynamics across different platforms and user bases. For more detailed insights, visit Sensor Tower.